How to Properly Use TikTok: A Step-by-Step Guide

By on

Video marketing has become one of the most effective ways to connect with customers in recent years. These days, everyone has cutting-edge recording technology in their pocket. Rather than spending thousands of dollars on polished videos, companies have an opportunity to showcase their authenticity in a new and exciting way. Here’s how you can get on the TikTok bandwagon, and … Read More

How Long Will Your Customers Wait For A Helpful Chat Response?

By on

silver iPhone X on brown surface

With so many platforms accepting inbound messages, including your own website’s chatbot, knowing the acceptable response time is incredibly valuable information. Thus, we’ve endeavoured today to arrive at an answer to this question, across some of today’s most common inbound messaging platforms.

4 Ways to Utilize Social Media for Your Business During COVID-19 – Our Guide

By on

person holding space gray iPhone 6

Using social media as a means to market a brand is by no means a novel idea. Many businesses utilize these platforms as a means to elevate their digital marketing strategies, especially now because of the impacts of COVID-19.  The crisis has affected millions of people around the world—day-to-day businesses have not been spared. As a business owner, you need … Read More

Top 5 Creative Facebook Carousel Ad Examples

By on

black Samsung Galaxy Note 5

Facebook and Instagram made it quick and easy to create sharp and dynamic professional ads. In a few steps, you have a snazzy new ad ready to publish.  So if you can simply upload one image, drop in your ad copy, and slap on a call to action button, then why bother going round and round with a carousel design?  … Read More

5 Content Types That Increase Conversion Rates

By on

There’s no point being on Twitter for the sake of being on Twitter. In fact, the same goes for all your online content. However intriguing your blog posts, or however eye-catching your Facebooks ads, there’s always that unavoidable question: do they get people to do what you want them to do?  Perhaps you want more users to buy your product, … Read More

A Preview of 5 Video Marketing Trends for 2020

By on

Video marketing continues to dominate the business world as it boasts plenty of opportunities for businesses to connect with their target audience and grow their business. With that said, staying on top of video marketing trends will help businesses keep a competitive advantage, attract new customers, and cultivate brand loyalty. Here are 5 marketing trends businesses should consider for 2020. … Read More

(Infographic) 7 Trends You Must Know For a Successful Digital Marketing Campaign

By on

Today’s digital landscape is changing rapidly, keeping up with the changes is often more difficult than executing campaigns to increase awareness and sales for your products and services. We have the pleasure of showcasing this infographic by a guest author Josh Wardini from Author: Josh Wardini Josh Wardini is the Co-Founder of Serpwatch. started building his experience in all things Internet … Read More

How To Select The Right Web Design Company To Boost Your Online Presence

By on

Web Design Company

There is no doubt that the Internet has changed the way we do business, understand solutions, discover products, research companies, connect, and the way we shop. With that said, a company website is more crucial than ever. In today’s rapid advancement in technology, company websites play a couple of significant roles such as the overall brand representation, education tool, and … Read More

4 Digital Marketing Trends to Watch In 2019

By on

  The internet is always changing. Search engines and social media platforms update their algorithms and all you can do as a digital marketer is adapt. The digital marketing strategy is continuously evolving. With every new technology that’s released, the market is affected strongly. Innovative companies are appearing one by one thus altering the way businesses advertise. It’s only a … Read More

3 Qualities that Make Highly Shareable Content

By on

shareable content

Shareable content is a part of the successful content and social media marketing strategy. If you manage to create the content that people eagerly share and discuss – it helps boost traffic and get more potential customers to your website. The truth is that there is no universal solution to make a piece of content go viral. On the other … Read More