3 Myths That Hinder Business Owners From Getting a Website

By on

MacBook Pro showing vegetable dish

If you’re a serious business owner and not a hobbyist trying to earn a small side income, then you need a website. It doesn’t matter if you’re just starting out, or that you haven’t achieved profitability: you need to establish your online presence quickly.  At the same time, there are several misconceptions about getting a website that has become prevalent … Read More

Custom Tools, WordPress Plugins, and Third-Party Programs: What’s the Best Choice?

By on

flat screen monitor

In the fast-paced internet space, there’s always something new on the horizon. Just a few years back, creating a website was an expensive, time-consuming, and tedious procedure. This changed with the launching of WordPress.  WordPress allowed just about anyone to make a website using a template that they could customize to their liking. The downside was, the functionality of the … Read More

3 Common Website Mistakes Small Business Owners Make

By on

website on a computer

What is the one thing that most small businesses fail at miserably? That would be with their websites. Many of them find that their websites end up not helping spread brand awareness or boosting sales, causing the inevitable end to many of these small companies. That said, if you own a small business, you might be wondering what exactly causes … Read More

3 Best Practices for Updating Your Website in 2020

By on

a good website on a macbook computer

Modern businesses know that a website is a cornerstone of success in this digitally-oriented landscape, especially when it comes to establishing a prominent online presence. Considering the fast-paced nature of the modern age, keeping up with trends ensure you stay relevant to your audience. One way to maintain engagement is to update the look and functionality of your website. This … Read More

Why Your Website Accessibility Matters During COVID-19

By on

person on a website

Because no one knows how long the pandemic will last or how soon a cure will be discovered, people are bound to stay in their homes and rely on the internet for other needs and resources. Indeed, the internet plays an important role during the COVID-19 lockdown.  Since physical distancing is highly encouraged, people rely on online communication when it … Read More

3 Web Design Tips To Make Your Website More Professional – Our Guide 2

By on

man using Apple computer

The design of your website is crucial for establishing your online persona. More than simply being aesthetically pleasing, your web design caters to both sensibility and perception—both playing a huge role with the user experience given by your website. Even if your content is top-notch, poor web design can downplay the message you’re trying to send out. Regardless if it’s … Read More

5 Content Types That Increase Conversion Rates

By on

There’s no point being on Twitter for the sake of being on Twitter. In fact, the same goes for all your online content. However intriguing your blog posts, or however eye-catching your Facebooks ads, there’s always that unavoidable question: do they get people to do what you want them to do?  Perhaps you want more users to buy your product, … Read More

4 Reasons Why Your Website Has a High Bounce Rate

By on

  When you’re marketing your online business, you may be focusing on how to drive more traffic to your website. However, measuring traffic alone only tells part of the story about your marketing efforts. Your bounce rate is a measure of whether that traffic is actually sticking around on your website, and can offer a more complete analysis of the … Read More

The Importance of Web Design for Your Business – What to Know

By on

It takes only a few minutes for users to consume content when visiting a website. When dropping by a site, 66 percent of visitors prefer to see one that is aesthetically designed over something plain and simple. That’s why web design is paramount in attracting users to your website and keeping them engaged.  Web designing, however, is more than just … Read More

3 Exciting Web Design Trends to Expect for 2020 – What to Know

By on

2019 is coming to a close and with it comes to a tidal wave of new promises. In the world of tech, this involves giving websites a much-needed make-over to keep the user experience new, exciting, and relevant.  Conversely, web design is an integral element in your brand identity, authority, and credibility. That’s why ensuring your site is in vogue … Read More